Skip to main content
HIRO Natural Cosmetics

HIRO is Japanese for  (hiro) “tolerant, generous” or  (hiro) “prosperous”.


HIRO is a high-performance natural cosmetics line made with 100% natural ingredients that improves skin texture and tone. Founded in 2011 in co-operation with makeup artists who wanted to work with cleaner, non-toxic products, HIRO only uses the purest, highest quality ingredients that improve the health of your skin while providing a flawless, weightless coverage. The result is a natural, radiant glow and a sheer, micro-fine finish that visually minimizes fine lines, pores and imperfections.